119: Jesse Schell Part 2
Hit the Bullseye: In 2007, Cheryl Bachelder became Popeye’s Restaurants fourth CEO in 7 years. Before she officially started as CEO, Bachelder attended a franchisee meeting and quickly saw a lack of trust among franchisees towards management. She knew nothing would change until corporate leadership could demonstrate value to franchisees because the company needed to leverage their capital and expertise to turn Popeye’s around. Read more…
Guest: Jesse Schell is an American video game designer, author, CEO of Schell Games and a Distinguished Professor of the Practice of Entertainment Technology at Carnegie Mellon University’s Entertainment Technology Center.
Big Idea: Jesse simply states his big idea – “the customer wants great games”. Listen to hear more.
Tool or Tip: Jesse claims sleep tracking has changed his life, tune in to hear why!
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