• Skip to site navigation
  • Skip to main content

If you like bad marketing advice, you'll hate this podcast. Subscribe →

MASSolutions
  • Our Services
    • Healthcare Marketing
    • B2E Marketing
    • Branding & Messaging
    • PR Services
    • Go-To-Market System
  • Our Work
  • Our CEO
  • About
  • Our Content
    • Podcast
    • Blog
    • Sounds Of Marketing
  • Contact

Posted on Jan 26, 2015 by Dave Mastovich

Tell Your Story: 8 Messaging Musts

Share
Tweet
Share
0 Shares

An excerpt from Get Where You Want to Go

Here are 8 Messaging “Musts” to help tell your story:

1. Drill Down–Focus on key target markets with the greatest potential.

2. Simplify Your Message—Commit to one big idea.

3. Make it Memorable—Touch emotions and capture people’s attention.

4. Focus on Less and More: Less talking, more listening. Less graphics and copy, more white space.

5. Admit Weaknesses–People usually know or figure them out anyway.

6. Make It About Them—Speak their language, in their terms.

Click Here to Read All 8 Messaging Musts 

 

Share
Tweet
Share
0 Shares
  • Creative
  • Dave's Blog
  • Marketing Execution
  • Marketing Strategy
  • Test, Track, Tweak

Don't miss our next episode!
Subscribe to the NO BULL$H!# PODCAST.

Back to Top

Offices

  • EAST

    320 Fort Duquesne Blvd #105
    Pittsburgh, PA 15222
  • WEST

    Landmark Square
    111 West Ocean Blvd #400
    Long Beach, CA 90802

Solutions

  • Healthcare Marketing
  • B2E Marketing
  • Branding & Messaging
  • PR & Reputation
  • The No BS Go-To-Market-System
  • Our Work

Connect

  • Socialize

    • LinkedIn
    • Facebook
    • Twitter
    • YouTube
    • Instagram
  • Subscribe to Podcast

    • iTunes
    • Android
    • RSS
  • Chat

    • (412) 201-2401

© 2023 MASSolutions. All rights reserved. | Terms & Conditions | Privacy Policy

  • Our Services
    ▼
    • Healthcare Marketing
    • B2E Marketing
    • Branding & Messaging
    • PR Services
    • Go-To-Market System
  • Our Work
  • Our CEO
  • About
  • Our Content
    ▼
    • Podcast
    • Blog
    • Sounds Of Marketing
  • Contact