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#88

Podcast

Posted on Jul 21, 2016 by Dave Mastovich

88: Rachel Carlson Part 2

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It’s Part 2 of our conversation with go-getter Rachel Carlson, Yelp Pittsburgh’s Community Director. In today’s episode, Rachel talks about all Yelp has to offer.

Many of us are curious about what’s a great spot to go to around town. This also goes for other types of business or services. Rachel has found her dentist this way, and has only great things to say about him. You cannot write reviews of your experience without first signing up, which is simple. Once you are signed up, you are officially a yelper, but if you just browse the site Rachel considers you a “creeper”.

“We absolutely want it to be an organic experience.”

What’s The Big Idea: Rachel’s dedication to showing business owners their free tools on Yelp, and how it can help their business.

Business Tool or Tip: Use the social avenue that is in front of you. It could be Yelp, Facebook, Instagram, of Twitter. A great tip for pitches is to have a three sentence email; give a complaint, address what you need, and an action item.

Hit The Bulls Eye:

Ice cream: Antony’s Ice Cream
Pizza: Pizza Taglio
Craft Beer: Grist House
Wings: Mount Lebanon Salon
Coffee: Big Dog Coffee
Hot New Pittsburgh Restaurant: B52 Cafe

Rachel Carlson’s Social Media:
@YelpPittsburgh
Linkedin
Facebook

Audible is offering a free download with a 30-day trial to give you the opportunity to check out their service. You can download it for free today.

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