Giving Thanks: 20 Years of Passion, Purpose, and People
Thanksgiving is a time to reflect on the blessings in our lives and show gratitude to those who have made a difference. This year, Thanksgiving carries extra meaning for me and MASSolutions. It marks two months since our 20th Anniversary Celebration—a milestone that gave us a chance to say “thank you” to the people who have shaped our journey.
Twenty years. It’s surreal to write that number. In 2004, MASSolutions began as a side hustle. I was working full-time at UPMC while laying the foundation for what would become our unique approach to marketing. Back then, I couldn’t have imagined the team, clients, and partners who would join me on this adventure.
Our 20th Anniversary Celebration wasn’t just about marking two decades of growth. It was about celebrating the people who made it possible.
Giving Thanks to the Team
The MASSolutions team is the heartbeat of everything we do. Over the years, we’ve had incredible people contribute their talents, ideas, and hard work to our mission. During the celebration, I had the chance to thank both current and past team members—people who brought creativity, grit, and energy to every project.
A company doesn’t thrive for 20 years without the right people. Our team’s commitment to solving complex marketing problems and telling meaningful stories has driven MASSolutions’ success. To each of you—past and present—thank you for believing in this mission and for helping to build something bigger than ourselves.
Grateful for Our Clients
Our clients have trusted us to help them tell their stories and grow their businesses. That trust isn’t something we take lightly. From large healthcare systems to growing businesses, each client has given us the opportunity to solve challenges, think creatively, and deliver real results.
Reflecting on 20 years, I’m especially thankful for the clients who embraced our contrarian approach. They understood that real marketing isn’t just about throwing money at ads or chasing trends. It’s about finding out what customers want, delivering it, and telling them about it—repeatedly. Thank you for letting us be part of your journey.
Appreciating Our Referral Sources
No one builds a business alone. MASSolutions has been lucky to have incredible referral sources and centers of influence who believed in us and connected us with right-fit clients. Your referrals helped us grow from a one-person side hustle to a team that delivers on big ideas for clients across the country.
A special thank-you to those who consistently shared our name in rooms we weren’t in. Your belief in our ability to make an impact has been invaluable.
Looking Back, Moving Forward
The 20th Anniversary Celebration wasn’t just about looking back—it was about recommitting to our purpose. As I said that night, MASSolutions exists to solve problems and tell stories. We help our clients build their brands, grow their businesses, and improve their employee engagement. And we do it by focusing on the power of storytelling, creativity, and strategic marketing.
During the celebration, I shared stories about the people who have been part of this journey. Some made me laugh; others reminded me of the challenges we faced. All of them reinforced one thing: MASSolutions wouldn’t exist without the incredible people who supported us along the way.
Watch the 20th Anniversary Celebration Video
At the event, we captured the energy, gratitude, and passion that defined the evening. My video guy may have taken two months to finish it (and trust me, I reminded him of that a few times), but the result was worth the wait.
Click here to watch the 20th Anniversary Celebration video
I hope you’ll take a few minutes to watch it and celebrate with us. Whether you’re a team member, client, referral source, or simply someone who’s supported MASSolutions from afar—thank you. You’ve helped make this journey unforgettable.
Closing Thoughts
Thanksgiving is a time for gratitude, but it’s also a time for action. Gratitude isn’t just about saying thanks; it’s about showing it. At MASSolutions, we’ll keep striving to show our gratitude by delivering on our promises, solving problems, and telling stories that matter.
Thank you for being part of the MASSolutions story. Here’s to 20 years of passion, purpose, and people—and to the next chapter in our journey.
Happy Thanksgiving!