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#31

Podcast

Posted on Dec 12, 2015 by Dave Mastovich

31: Eric Walker Part 2

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Dave continues his conversation with Eric Walker from IntegraCare to dig deeper into the sales process and hit that bullseye.

-Cut The Bullshit Rant–The Fake Maybe

– Sell through “needs matching”

– AUNS | Agreed Upon Next Step

– Tipping Point, Malcolm Gladwell

– Hit the Bull’s Eye:

– William Shatner Busts a Move

—UPMC vs. Highmark Ad War

–Jennifer Aniston New Ad Campaign

–Bet You Can’t Eat Just One Thirty Minute Challenge

– Sights & Sounds – 1996/1997:

— Macarena

– Fighting Over Tickle Me Elmo!

–Purell is 99.99% effective!

– Jerry McGuire – “You Complete Me”

– Contact Eric Walker at IntegraCare for more information on their integrated approach to senior care.

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