We had a great time hosting students from IUP’s Eberly College of Business and Information Technology Honors Program. Our day was filled with No BS Marketing sessions on Content and PR, Marketing Intel, and Podcasting! This week’s episode is Part One of the student podcast with Dave. Listen to learn about how these students consume content and what types of companies they’re hoping to intern for.
If your business is looking to reach and engage a younger target audience, you won’t want to miss this!
[00:23] Meet the Guests!
[03:31] How Can We Best Reach You?
- Social media, social media, social media
- 6-second videos (okay, some longer ones, too!)
- Bright colors
[04:35] What types of companies are you hoping to intern with?
- Welcoming culture
- Interacting with people
- Small companies
- Good causes, having a meaning
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Remember, ask yourself: What’s The Big Idea and build your story around the answer. It’s all about Bold Solutions, no BS.