• Skip to site navigation
  • Skip to main content

If you like bad marketing advice, you'll hate this podcast. Subscribe →

MASSolutions
  • Our Services
    • Healthcare Marketing
    • B2E Marketing
    • Branding & Messaging
    • PR Services
    • Go-To-Market System
  • Our Work
  • Our CEO
  • About
  • Our Content
    • Podcast
    • Blog
  • Contact
#140

Podcast

Posted on Feb 7, 2017 by Dave Mastovich

140: Titles + New Edition

Share
Tweet
Share
0 Shares

Titles Podcast Image

Titles

Some organizations, typically small to midsize companies, use the dreaded combo title: Sales & Marketing.

Think, “She’s our VP of Sales & Marketing,” or “He’s our Director of Sales & Marketing.”

Companies that combine the two in one title often don’t understand the difference between each discipline. Listen as Dave breaks down why executives need to better understand the definition of marketing and realize the need for an organization-wide marketing culture.

Sights and Sounds – New Edition

Dave digs into the leadership and marketing tactics of New Edition on this segment of Sights and Sounds. The popular 80’s group had strong leadership that focused on a target market early and tweaked their product throughout two decades to appeal to the same audience. Basic principles of marketing played into their continual success.

Be sure to catch The New Edition Story on BET, and for a little afternoon nostalgia check out one of Dave’s favorite tracks to play while DJing: New Edition – If it Isn’t Love.


The NoBS Show is brought to you by audible.com. Get a FREE audiobook download and 30-day free trial at www.audibletrial.com/NoBS. Try a book like The Subtle Art of Not Giving a F–k: A Counterintuitive Approach to Living a Good Life by Mark Manson. You can download it for free today. Goto Audibletrial.com/NoBS. Again that’s audibletrial.com/NoBS for your FREE audiobook. Over 180,000 titles to choose from for your iPhone, Android, Kindle or mp3 player.

Share
Tweet
Share
0 Shares
  • Podcast

Don't miss our next episode!
Subscribe to the NO BULL$H!# PODCAST.

Back to Top

Offices

  • EAST

    320 Fort Duquesne Blvd #105
    Pittsburgh, PA 15222
  • WEST

    Landmark Square
    111 West Ocean Blvd #400
    Long Beach, CA 90802

Solutions

  • Healthcare Marketing
  • B2E Marketing
  • Branding & Messaging
  • PR & Reputation
  • The No BS Go-To-Market-System
  • Our Work

Connect

  • Socialize

    • LinkedIn
    • Facebook
    • Twitter
    • YouTube
    • Instagram
  • Subscribe to Podcast

    • iTunes
    • Android
    • RSS
  • Chat

    • (412) 201-2401

© 2023 MASSolutions. All rights reserved. | Terms & Conditions | Privacy Policy

  • Our Services
    ▼
    • Healthcare Marketing
    • B2E Marketing
    • Branding & Messaging
    • PR Services
    • Go-To-Market System
  • Our Work
  • Our CEO
  • About
  • Our Content
    ▼
    • Podcast
    • Blog
  • Contact