Category: Messaging

Podcast

284: Everybody Loves Quacking: How a Risky Duck Decision Grew AFLAC’s Business

Feb 5, 2019

What’s the story behind AFLAC’s famous white duck, and why has it left such an impact on the company? Listen to learn how Daniel Amos, Chief Executive Officer of AFLAC,...

Podcast

282: Four Key Takeaways from Gillette’s Be Better Ad

Jan 24, 2019

Gillette’s Be Better ad has generated many conversations, both positive and negative, since its release. While the ad may seem controversial, there are four key takeaways that listeners can learn...

Podcast

275: 8 No BS Ways to Reach Your Board, Investors, and Senior Management

Dec 5, 2018

Presentations are seemingly inescapable and so, too, are the negative feelings that come with them. Is there a way to create a great presentation to pitch to audiences without underwhelming...

Podcast

274: Substance and Storytelling

Nov 29, 2018

Storytelling. It’s a term we hear all the time. How often is the substance within these stories misconceived, though? Listen to learn more about the importance of truthful storytelling and...

Podcast

273: Learning from…Ben Roethlisberger?

Nov 21, 2018

Learning from…Ben Roethlisberger? How did Big Ben change his approach to messaging for the better? Listen to learn more.

Podcast

272: What the Fact? The 4-1-1 on Facts and Truths

Nov 15, 2018

In this edition of “Words Matter,” Dave takes a quick dive into the semantics of the words “fact” and “truth.” You might think they’re interchangeable but the fact of the...

Podcast

270: Cultivating Curiosity

Nov 1, 2018

Curiosity killed the cat, but it sure does help business. Research shows that many leaders neglect to foster curiosity in the workplace. Listen to learn five ways to commit to...

Podcast

265: Podcasts Inspire Conversation

Sep 25, 2018

Reach and influence your audience by inspiring conversations through podcasts and promoting thoughts through blogs.

Podcast

222: Hey No BS’ers: Guest or No Guest?

Feb 15, 2018

Listen to Episode 222 as Dave seeks the audience’s perspective of the No B******t Marketing Show! As a listener, what format of the show do you most enjoy? In this edition,...

Podcast

220: Stupid $H!# People Say in Business Communications

Feb 1, 2018

Dave’s suit and shirt courtesy of Larrimors. Listen to Episode 220 as Dave shares some of the Stupid $H!# People Say in Business Communications. Whether it’s a meeting, presentation or...

Podcast

Make Crisis Communications a Priority

Jan 31, 2018

Have you ever seen a video clip of a news report or scanned a story on a website and wondered why the company didn’t respond the way you expected, or...

Podcast

Stop Generational Generalizations

Jan 3, 2018

We hear day in and day out about Millennials. The descriptions. The challenges. The demands. The strengths. The weaknesses. Generational descriptions can be helpful and certainly generate discussion. These generational...

Podcast

$3,500 chair, $1,149 phone: Understanding the Customer or Overpriced?

Dec 28, 2017

I might’ve stumbled across another reason why the iPhone X costs more than a grand. Jony Ive, Apple’s Chief Design Officer, was searching for chairs for the company’s new 12,000...

Podcast

From A to U—Aetna, Amazon? CVS, UPMC—Big Healthcare Players Leverage Marketing

Dec 21, 2017

CVS Pharmacy is hoping to acquire Aetna. UPMC CEO Jeffrey Romoff said he wants the health system to become the Amazon of healthcare. And many speculate that Amazon, under Jeff...

Podcast

Happy Birthday Texting!

Dec 13, 2017

During this Holiday Season, we’re also celebrating a birthday. Texting turns 25 years old. The first text back in 1992 was simply “Merry Christmas” sent from one developer to another...

Podcast

210: Sean Ellis

Dec 12, 2017

In episode 210 of The No B******t Marketing Show, Dave interviews Sean Ellis the CEO and Founder of growthhackers.com. After studying international relations and economics at UC Davis, Sean moved to Eastern Europe to...

Category: Messaging

284: Everybody Loves Quacking: How a Risky Duck Decision Grew AFLAC’s Business

282: Four Key Takeaways from Gillette’s Be Better Ad

275: 8 No BS Ways to Reach Your Board, Investors, and Senior Management

274: Substance and Storytelling

273: Learning from…Ben Roethlisberger?

272: What the Fact? The 4-1-1 on Facts and Truths

270: Cultivating Curiosity

265: Podcasts Inspire Conversation

222: Hey No BS’ers: Guest or No Guest?

220: Stupid $H!# People Say in Business Communications

Make Crisis Communications a Priority

Stop Generational Generalizations

$3,500 chair, $1,149 phone: Understanding the Customer or Overpriced?

From A to U—Aetna, Amazon? CVS, UPMC—Big Healthcare Players Leverage Marketing

Happy Birthday Texting!

210: Sean Ellis

285: What Would It Take for You to...

284: Everybody Loves Quacking: How a Risky Duck...

283: Hey, YaJagoff! Maybe You Should Consider Podcasting

282: Four Key Takeaways from Gillette’s Be Better...

281: Quick Messaging Tip: 20% Off