March Madness with Tom Rodriguez

Three-time No BS Marketing Podcast guest Tom Rodriguez joins us for a special March Madness edition of the podcast. Listen as Dave and Tom discuss lost productivity during March Madness and what companies can do to embrace it rather than fight it. They also dig into marketing efforts during March Madness season and how small companies can compete with digital and social with big impact.

Finally Tom and Dave share their experiences while coaching basketball and how important it is for there to be leadership and communication beyond game strategy and talking to players.

Tom’s pick for “All Time Coach” in the NCAA tournament is Jim Valvano. Dave attributes Jimmy V as the reason he became a basketball coach.

Connect with Tom on LinkedIn

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